Skip to content

Starting a profitable business: Industries to consider

If you're looking for a profitable industry to start a business in, here are some industries and business ideas to consider. Plus, check out our customer stories for further inspiration.

Want to start a profitable business in Australia in 2024? As of August 2023, 97.3% of Australia's 2.5 million registered businesses were classified as small, each employing less than 20 people. But despite their 'small' tag, these enterprises are economic powerhouses, contributing billions to the national economy every year. If you're looking for a profitable industry to start in, here are a range of industries and business ideas to consider.

Tourism and hospitality

Tourism and hospitality in Australia are actively supported by the government, including funding opportunities for small businesses. With pristine beaches, vibrant cities and untamed outback, there's a lot to attract a steady flow of both domestic and international customers to your business. Maybe you open a chic new cafe in an upcoming area, take guided tours through the wilderness, or create a cosy bed and breakfast in a slice of paradise. 

READ: California Crush: A food dream born in the USA

Food and beverage businesses

Food and beverage businesses are Australia's bread and butter — always essential and very versatile. As consumers increasingly embrace adventurous and healthy eating, the industry sees a growing demand for offerings like small-batch jam and organic wine. There are also always opportunities for food trucks and ice cream shops.

Olivo | imagery 2

READ: Two decades of fine dining oil, supported by MYOB

Health and well-being services

Health and well-being services are seeing growing demand. Australians are looking for new ways to improve their health, manage stress, and enhance their overall well-being. When it comes to managing weight, statistics show that over half of adult Australians want a more effective fitness solution.

This demand creates consistent opportunities for businesses like boutique fitness, acupuncture and massage studios. Mental health services like counselling or mindfulness workshops are also growing in popularity.

Black and white company logo for ATP Science

READ: MYOB adds much-needed muscle to growing nutrients company

Technology and IT services

Australian technology and IT services companies are becoming global powerhouses thanks to their innovative solutions to everyday problems. For anyone thinking of entering the tech field, Australia has a strong network of venture capitalists who invest in these startups, helping them grow and innovate. Right now, these investors are especially interested in startups that use AI to streamline processes and make operations more efficient. 

meeting-in-nondescript-office-setting

READ: GX2 achieves high-speed success

Ecommerce and retail business

Ecommerce lets you break into local and international markets without the overheads of traditional retail. Whether you launch a line of bespoke beauty products, sell handmade crafts on Etsy, or curate unique subscription boxes, you have the flexibility to scale your business at your own pace, test new ideas without significant risk, and connect with customers directly to build lasting relationships. Starting an online business also means you can work from anywhere.

woman-with-credit-card-online-shopping

READ: Yahava: Brewing the best coffee with MYOB Acumatica

Aged and disability care 

Government investment aims to improve aged and disability care and opens up opportunities for small businesses to bring in new ideas. With the aged care market expected to hit $30 billion by 2025, it's a great time to start a business that can make a real impact. Whether expanding allied health services in these sectors, focusing on specialised support, or consulting for other providers, there are many problems to solve.

Front-page-crop

READ: Rescare Homes Trust supporting more people with MYOB

Eco products and services

Eco products and services aren't just good for the planet, they're also good for business. As people become more aware of the environmental impact of their day to day activities, they're looking for more sustainable options.

Right now, there are opportunities to connect with customers who care about the environment and want to make better choices. For example, you could consider differentiating with an eco-friendly product or service, or explore up-cycling old materials into new products. 

woman-using-tablet-with-produce-growing-behind-her

READ: NutriSoil Biological Solution invests to grow agricultural movement

Profitable business opportunity FAQs

Profitable business opportunities are everywhere in Australia if you know where to look. Here we answer some common questions when starting a small business:

What businesses have the highest success rates?

Businesses with the highest success rates can vary. According to the Australian Bureau of Statistics, agriculture, forestry and fishing businesses have the highest 3-year survival rate at 63.8%. Only 35.6% of transport, postal and warehousing businesses that started at the same time are still operating.

What business is most profitable in Australia?

The most profitable business in Australia varies depending on factors such as industry trends, market demand and individual business models. However, industries like mining, professional services and property are often among the most profitable.

Profiting down under

In the dynamic world of small business, success often hinges on innovation, resilience and a keen understanding of market trends. By harnessing the insights shared here and starting your entrepreneurial journey with determination and vision, you can position yourself for success in the ever-evolving Australian business landscape.

Ready to start a profitable business in Australia? Sign up to MYOB Business today for all your software needs - covered. 


Disclaimer: Information provided in this article is of a general nature and does not consider your personal situation. It does not constitute legal, financial, or other professional advice and should not be relied upon as a statement of law, policy or advice. You should consider whether this information is appropriate to your needs and, if necessary, seek independent advice. This information is only accurate at the time of publication. Although every effort has been made to verify the accuracy of the information contained on this webpage, MYOB disclaims, to the extent permitted by law, all liability for the information contained on this webpage or any loss or damage suffered by any person directly or indirectly through relying on this information.

Related Guides

How to start a business in Australia: a checklist

Turn your entrepreneurial idea into a startup business. Read how to start a business in Australia with our 17-step checklist and best practices.

Arrow right

Starting an online business: 10 important steps to consider

Setting up and launching an ecommerce store or other online business involves extensive research, a business plan, strong branding, finance and the technology to make it happen.

Arrow right

How to write a business plan in 12 steps (2024 edition)

This guide breaks down how to write a business plan and what you need to think about to make your business plan as persuasive as possible.

Arrow right